Retail Marketing And Loyalty News And Resources Retail Marketing And Loyalty News And Resources

FEATURED MARKETING/LOYALTY CONTENT

  • Real Mobile Marketing Results From Real Retailers
    Real Mobile Marketing Results From Real Retailers

    The best retailers in the world are also the best marketers. Their strategies include smart, on-demand mobile couponing to drive increased foot traffic and incremental revenue. But they need the right technologies to make it happen.

Turning One-Time Buyers Into Loyal Customers

When is the last time you took a deep dive into your email metrics? As you prepare for the holidays, perhaps it is time to take another look. Understanding your subscribers is the only way to truly evaluate the performance of your campaigns, making necessary changes to increase subscriber engagement, revenue and ROI.

Easter Holiday Promotional Analysis, 2014-2016

Determining exactly when to have a sale, how long it should last, and how much to discount are recurring challenges for every retailer. One way to gain the upper hand is to have easy access to data-backed insights on your competitors’ promotional tactics at your fingertips. Such insights can reveal how your promotional calendar compares to others’, how discounting affects traffic, and how your promotions benchmark against competitors’.

What’s Next For Retail: Navigating Your Business From Now Into The Future

Retail is changing at such a rapid pace it’s hard to imagine what the future may hold. As a retailer, you not only are challenged to offer the products your customers want today, but to do so profitably while providing optimal customer service and staying one step ahead of your competitors — remaining agile enough to address whatever lies ahead.

Moving To A Single Stock Pool For All Channels

As multichannel or omni-channel retailing develops, the retail industry is recognising that the most efficient form of operation is to service all channels from a single stock pool. This could be physically held in a variety of locations, most commonly warehouses and stores.

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ARTICLES FROM INNOVATIVE RETAIL TECHNOLOGIES

  • The 2016 Mobility Special Report
    The 2016 Mobility Special Report

    Planet Retail details how mobile technologies enable meaningful customer experiences and how retailers must evolve to keep pace.

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MARKETING/LOYALTY MULTIMEDIA

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