They say the retail business is all about connections – forming bonds with customers to supply the goods we desire alongside experiences that keep us coming back for more. This really takes on a new meaning in today’s retail environment, though, thanks to modern retail systems enabled by online connectivity.
With the proliferation of new channels and new technology, retail has evolved tremendously over the past decade and this tempo isn’t slowing down anytime soon. Much of the focus for retailers has been trying to avoid a sinking ship, where IT departments have been frantically patching together multiple systems within the business in an effort to survive. Unfortunately, this approach only provides temporary relief as retailers continue to struggle to succeed at servicing their customers across the multiple touchpoints of their business. To safeguard the future of business, retailers must shift the focus to implementing a unified platform.
Arthur Lawida, president of CommerceTools, talks to Erin Harris, chief editor of Innovative Retail Technologies, about commerce-as-as-service and why it’s a smart model for retailers struggling to excel in omni-channel retailing. Lawida explains commerce-as-a-service in detail and how it’s redefining the way retailers operate their businesses.
Many retailers fancy themselves true omni-channel retailers, but many lack some of the crucial components necessary to claim omni-channel. During his podcast with Innovative Retail Technologies’ Chief Editor, Erin Harris, Manish Chowdhary, founder and CEO of GoECart, lists the 4 necessary components of omni-channel retailing. And, he explains the technologies necessary to achieve it.
From heartbreak to hope: The remarkable journey forward of a community in crisis and the volunteers who are helping to pave the way.
In this Innovative Retail Technologies podcast, Chief Editor Erin Harris talks to Jerry Koch, Director, Corporate Marketing and Product Management at Intelligrated, about how retailers can make omni-channel fulfillment profitable. Koch explains fulfillment’s role in a better customer experience and also covers the key drivers of success in the DC.
In this insightful podcast, Innovative Retail Technologies' Chief Editor, Erin Harris, talks to Jerry Rightmer, EVP and Chief Product and Strategy Officer at Starmount, about why the store is the hub of omni-channel commerce as well as the technical challenges retailers must overcome to set up the store for omni-channel success.
Planet Retail details how mobile technologies enable meaningful customer experiences and how retailers must evolve to keep pace.
SMRs must tout that they are on par with Tier 1 retailers regarding cost and innovation so they can adapt as the customer evolves.
Retailers must put the shopping journey and its delivery via mobile at the forefront of customer-facing strategic initiatives.
The Omni-Channel retailing solution center is focused on helping retailers create a more concentrated and seamless consumer experience across all channels. These retail channels include mobile, computers, brick-and-mortar stores, TV, radio, mail, and more. Reaching all these channels and providing the same consumer experience often requires new and advanced technologies designed to manage the Omni-Channel experience and control the retail supply chain.
Business intelligence (BI) and data analytics, Ecommerce solutions, marketing and loyalty programs, payment security solutions, and all supply chain and inventory management solutions often fall under the Omni-Channel category. BI and data analytics include the software and solutions used to capture and analyze data collection by retailers. Ecommerce is the internet-based component of Omni-Channel retailing, often in the form of a website or application.
Marketing and loyalty programs cover loyalty cards, rewards programs, online marketing, targeted marketing, and more. Supply chain and inventory management solutions normally tie the channel together, allowing retailers to track and control their inventory and re-stocks in order to provide accurate stock levels no matter where customers are shopping.
Logility, Inc., a leading provider of collaborative supply chain optimization and advanced retail planning solutions, recently announced Nutrabolt, a fast-growing nutritional life science company, has selected Logility Voyager Solutions to help drive a more accurate forecast, align inventory and improve customer service.
Among all the facets of retailing, employee motivation is one of the most important and manageable factors for success and profitability. A disgruntled sales associate is unlikely to connect well with customers. Retailers looking to increase wallet share and drive desired behavior such as increased cross sell/up sell opportunities, improved customer service and customer retention rely on incentive comp plans and strategies.
See how shopping mall analytics data from ShopperTrak helped to change the operation of the Shoppes at Mandalay Place.
What holiday shoppers “said” they’d do vs. what actually happened in 2014. This webcast will highlight the Retail Holiday spending habits from a survey-based study by Edison Research and the Oracle Marketing Cloud.
The digital commerce evolution has transformed the traditional path to purchase. To deliver inspired selling experiences that meet an infinite number of unpredictable customer needs, the digital shopping experience must have all content and data available and ready to dynamically filter and adapt in an instant. Today the customer experience is comprised of multiple touch points, brand exploration, research and purchasing as part of the same experience.