Since its inception, Innovative Retail Technologies has been audited by BPA Worldwide. It's not a process or distinction that we take lightly.
BPA Worldwide (http://www.bpaww.com/) is the global industry resource for verified audience data and media knowledge. BPA delivers consumer and business media audits of unsurpassed rigor, objectivity, accuracy, transparency and timeliness -audits that provide solid assurance for both media owners and media buyers. With rich, in-depth information, BPA audits also provide advertisers, agencies and media owners with audience insights that they can turn into competitive advantage. For media buyers and owners all over the world, BPA helps turn assurance and insight into advantage.