LEGO is an iconic toy brand recognized around the world. For over a decade, Frank Mayer and Associates, Inc. has worked with LEGO to design, engineer, and produce unique in-store merchandising displays from interactive and secure model cases, to attention-grabbing, updatable graphic systems for everything from standard gondolas to in-store mobile marketing carts.
Toys "R" Us Birthday Center
This special graphic kit system was specifically designed for the Toys "R" Us Mobile Cart to create a branded, shopper-friendly Birthday Center. Sturdy metal panels with J-channels hold graphics which can be easily changed and updated for other themed promotions throughout the year. The Birthday Center kit also includes Birthday Party Planner tear off pads that shoppers can use to plan their own birthday parties using the suggested LEGO products and game ideas.
