Determining exactly when to have a sale, how long it should last, and how much to discount are recurring challenges for every retailer. One way to gain the upper hand is to have easy access to data-backed insights on your competitors’ promotional tactics at your fingertips. Such insights can reveal how your promotional calendar compares to others’, how discounting affects traffic, and how your promotions benchmark against competitors’.
The Aerohive Personalized Engagement Platform gives retailers a new way to optimize customer acquisition, loyalty, and engagement in brick-and-mortar locations. Going beyond just providing high-speed and reliable Wi-Fi access in stores or offices, Aerohive Retail Analytics provides insight into business intelligence and consumer behavior in and around stores regardless of whether the customer has joined the Wi-Fi network.
Every retailer wishes to have the right product at the right place at the right time. In order to achieve this there is a lot of thought put into inventory management, allocation, and replenishment processes. Most retailers begin by creating a plan based on the big picture of their business process, and then they purchase the inventory, and allocate it to stores from the DC. Once inventory begins to run low at a specific store, it is replenished from the DC. This strategy would be nice if real life actually worked that way.
This report highlights what people care most about when shopping for clothing or shoes in stores and online. CivicScience’s capabilities allow us to go deeper than just basic demographics, providing a rich profile of these buyer segments.
This report highlights what people care most about when purchasing personal electronics in stores and online. CivicScience’s capabilities allow us to go deeper than just basic demographics, providing a rich profile of these buyer segments.
PVH Corp., the owner of brands such as Calvin Klein and Tommy Hilfiger, strengthens market responsiveness with Island Pacific SmartAnalytics.
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